Debt can be a powerful tool that allows founders to retain ownership while accessing the funds they need. After all it is a way of funding that is non-dilutive, allowing the founders to keep their equity. However, not all debt is created equal.

Investors at different stages of funding have distinct expectations, and understanding these nuances can make the difference between securing an investment and walking away empty-handed.

With preparation and strategy, you can turn your fundraising efforts into a powerful catalyst for growth.